deep into skin
The Best of Beauty
Recognized by the world’s leading beauty experts for excellence in skincare innovation.
Why do awards matter in skincare? In an industry flooded with new formulas every year, true innovation rises above through validation. Each award we receive represents a rigorous review by leading beauty experts—where ingredients are examined, claims are tested, and results are proven. For Blue Lagoon Skincare, every recognition affirms the power of our patented bioactives and decades of Icelandic science.
Women's Health Best Moisturizer: BL+ The Cream Light
Women’s Health named BL+ The Cream Light Best Moisturizer in the 2025 Women’s Health Skincare Awards. Beauty Director Brian Underwood called it “just right”—hydrating enough to keep skin supple yet lightweight so it never feels suffocated. He praised its power from “bioactive compounds sourced from Iceland’s famed Blue Lagoon—a destination renowned for its skin-healing properties.”
Vogue Best Mud Mask: Silica Mud Mask
Praised by Vogue for its purifying power, the Silica Mud Mask was recognized as a clarifying essential for those prone to excess buildup or uneven texture. Dermatologist Dr. Spearman highlighted its ability to “minimize the appearance of pores and even out the complexion,” while noting that it’s suitable for all skin types and fragrance-free.
Elle Best Hydrator of Summer: BL+ The Cream Light
Our newest innovation just made the Elle First Class Beauty Awards list. Editors praised the light-as-water texture and summer-ready ingredients like Blue Lagoon Microalgae, niacinamide, and hyaluronic acid. BL+ The Cream Light is officially a must-have for oily and combination skin
InStyle Best Firming Mask: Algae Mask
InStyle’s coveted awards highlight the best in beauty—and this year, our Algae Mask earned the title of Best Firming Mask. “Give your skin a boost with this firming mask, which uses a mix of microalgae, silica, and seawater sourced from Iceland’s Blue Lagoon,” writes InStyle. “The formula stimulates, preserves, and protects skin’s collagen level while deeply cleansing and nourishing. One use and you’re hooked.” Powered by Blue Lagoon Microalgae, Silica, and mineral-rich Seawater, Algae Mask helps firm, purify, and replenish skin—revealing a visibly radiant complexion after just one use.
Shape Best Eye Roller: BL+ Eye Serum
After testing countless options, Shape editors named BL+ Eye Serum a favorite for its instantly refreshing effect on post-workout eyes. The cooling rollerball glides on smoothly, delivering a hydrating, de-puffing serum that revives tired under-eyes in seconds.
Allure Best Hydrating Mask: Mineral Mask
Allure’s iconic awards are known for recognizing the crème de la crème of beauty, and this year, our Mineral Mask claimed the title of Best Hydrating Mask. “I keep this blue tube by my bed, and when my skin feels parched, it’s the last step in my evening skincare routine,” says Allure’s Beauty Director, Jenny Bailly. “Testament to its hydrating powers: I applied it before a 20-hour flight to Singapore, and I swear my skin looked glowier when I landed than when I took off.”
NewBeauty Best Eye Cream: BL+ Eye Cream
NewBeauty’s editors praised the powerful blend of Blue Lagoon’s bioactive geothermal water and bakuchiol, awarding our BL+ Eye Cream top honors in the Best Eye Cream for Fine Lines category. “It prevents new lines while minimizing old ones,” says Beauty Director Britt Fallon. “The formulas are legit, and so are the results.”
Esquire Best Face Mask: Silica Mud Mask
Recognized by Esquire’s Grooming Awards, our iconic Silica Mud Mask was crowned Best Face Mask. "Whether you're a grooming novice or a skincare aficionado, the key to a modern routine is working smarter, not harder," noted the editors. One panelist added, “A clay mask that purifies your skin and leaves it smooth and hydrated? No longer a myth. It’s so gentle, I felt like I could use it every day.”
Men's Health Best Face Mask: Mineral Mask
As part of their Grooming Awards, Men’s Health editors rigorously tested over 200 products to discover the top performers in skincare. Their verdict on the Blue Lagoon Mineral Mask? “Infused with minerals from Iceland’s iconic Blue Lagoon water, this mask outperformed the competition in hydration and skin fortification. Whether you leave it on for 20 minutes or overnight, expect brighter, less irritated skin. It’s a game-changer in any grooming routine.”
Refinery29 Best Products Of The Year: BL+ The Cream
Refinery29 beauty editors and experts hand-selected the innovative new beauty products they couldn’t stop raving about in 2022. Here is why Refinery29 Beauty Director Sara Tan included BL+ The Cream on the prestigious and tightly curated list: "Who knew that Iceland's bubbly, geothermal blue lagoon water held the key to all of our skincare hopes and dreams? The brand, which was originally created to help those who live with psoriasis, found that the micro-algae and silica in the waters helped strengthen the skin barrier and promoted collagen synthesis. In addition to this magic, bioactive water, the cream also includes niacinamide, ceramides, and squalane, all of which work together to provide intense hydration to the skin. My skin could not get enough of this cream. It not only felt softer and bouncier, but it also looked smoother and more hydrated."
Good Housekeeping Best Anti-Aging Clean Beauty Brand: BL+ Skincare
It takes a lot to make the Good Housekeeping Institute Beauty, Health, and Sustainability Lab list of the best clean beauty brands. With the term “clean beauty” being difficult to define and regulate, Birnur Aral, Ph.D., Executive Director of the Good Housekeeping Institute Beauty, Health and Sustainability Lab, and her team set out to find the brands that live up to their promises in formulation, packaging, manufacturing processes and ensure the products perform well independently of their clean formulations. Here’s what the pros had to say about BL+ Skincare:
A GH Sustainable Innovation Award Winner, BL+ is a groundbreaking skincare brand from Iceland that utilizes sustainably-sourced natural ingredients like silica and microalgae in its anti-aging formulas. Its serums "plump and smooth skin immediately," Aral remarked. Senior Chemist Sabina Wizemann agreed: "I noticed positive changes after one night with both the face and eye serums: Plumper, clearer, bouncy skin that looked hydrated and refreshed," she said. Why we love it: Natural and sustainable ingredients, skin smoothing, and anti-aging effects.
NewBeauty Best Eye Treatment: BL+ Eye Serum
NewBeauty's Awards seal was created to empower consumers to make their best beauty decisions. In order for a product to win, editors must confirm that the winning products and services deliver on their claims, offer solutions to the biggest beauty problems, and make those who use them look and feel like the best versions of themselves. "Thousands of beauty products and treatments are readily available to consumers across the country and identifying the best choice can be a daunting task," says Mike Glaicar, Chief Operating Officer, NewBeauty. "NewBeauty has always taken pride in doing the hard work necessary to highlight products that truly deliver, ensuring consumers have confidence when making purchasing decisions. Here's what the editors had to say about BL+ Eye Serum:
An active ingredient–packed cocktail with a depuffing rollerball to boot, BL+ Eye Serum is the deskside pre-Zoom essential that makes every around-the-eye concern look better. “The take-it-anywhere rollerball makes it easy; the ability to, quite literally, iron out around-the-eye puffiness makes it essential,” says Liz Ritter, executive editor.
Three decades of unique and meticulous research have allowed us to formulate a skincare breakthrough that harnesses the best of science and nature. And we are thrilled that the resulting products have been acknowledged with these awards.